Recent developments, particularly the commencement of testing, suggest that the launch is imminent, with the EV derivative expected to lead the way.
Tata Motors has begun testing the new Tata Sierra, with spy shots confirming a fully camouflaged test mule, likely the EV version, given its expected earlier launch.
The testing phase indicates the vehicle is nearing production, with the EV version set to hit the market in the coming months, possibly by mid-2025, and ICE versions to follow by the end of 2025.
An interesting aspect is the Sierra EV’s potential range of around 500 km, which could position it as a strong contender in the electric SUV market, especially given its nostalgic design nods to the original Sierra.
The Tata Sierra EV is positioned in the compact electric SUV segment, competing with models like the Mahindra XUV700 Electric, BYD Atto 3, Hyundai Creta EV, and potentially the electric versions of the Tata Harrier and Safari, depending on pricing.
The ICE version will rival popular compact SUVs such as the Kia Seltos, Hyundai Creta, and Toyota Hyryder, leveraging its nostalgic appeal and modern features.
Feature | Tata Sierra EV | Mahindra XUV700 Electric | BYD Atto 3 |
---|---|---|---|
Expected Price (Rs Lakh) | 25 – 30 | 25 – 30 | 24 – 28 |
Range (km) | ~500 | ~450 | ~410 |
Battery Capacity (kWh) | 69 | 60.2 | 60.5 |
Seating Capacity | 5 (potential 4-seat) | 5-7 | 5 |
Key Features | Panoramic sunroof, ADAS, 12.3-inch screens | ADAS, panoramic sunroof, 7 seats | ADAS, large infotainment, premium interior |
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