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Uber Green- EV Cab Service
The ride-hailing platform Uber has announced its entry into the electric vehicles (EV) space with the launch of ‘Uber Green’. This new offering will allow users in Delhi, Mumbai, and Bengaluru to book EV cabs starting in June. As part of this initiative, Uber plans to deploy 25,000 four-wheeler EVs and 10,000 two-wheeler EVs in these cities.
Promoting Green Growth
By introducing Uber Green, Uber aims to promote sustainable transportation and reduce emissions by encouraging the use of electric vehicles. This initiative aligns with the global trend of transitioning to cleaner and greener transportation options.
By expanding its fleet to include EVs, Uber not only contributes to reducing air pollution but also supports the growth of the EV market by increasing the demand for electric vehicles. This move also aligns with the increasing focus on sustainable mobility and the promotion of electric vehicles as a viable transportation option.
It’s important to note that the success of this initiative will depend on factors such as the availability and accessibility of charging infrastructure, the reliability and performance of EVs, and consumer adoption of electric vehicles.
Uber and Its Partnerships
To implement its Uber Green initiative in India, Uber has formed several partnerships with different companies across various areas. Here are the partnerships that Uber has entered into:
Lithium Urban Technologies and Everest Fleet Private Limited:-
Uber has partnered with these companies to deploy its four-wheeler EV fleet. These partnerships involve leveraging the fleet management expertise of Lithium Urban Technologies and Everest Fleet Private Limited to ensure the efficient operation of EVs.
Uber has partnered with Moove to deploy its four-wheeler EV fleet as well. Moove is a mobility solutions provider that specializes in offering vehicle-as-a-service (VAAS) solutions.
For its two-wheeler EV fleet, Uber has partnered with Zypp Electric, a Gurugram-based company that offers last-mile delivery and shared electric mobility solutions.
Uber has joined forces with Jio-BP, a joint venture between Reliance Industries Limited and British Petroleum, to set up EV charging infrastructure. This partnership aims to ensure convenient access to charging facilities for the EVs deployed under Uber Green.
GMR Green Energy:
Uber has partnered with GMR Green Energy, a subsidiary of GMR Infrastructure Limited, to establish EV charging infrastructure in select locations. This collaboration will help in expanding the charging network and making it more accessible for Uber’s EV fleet.
Uber has teamed up with the Small Industries Development Bank of India (SIDBI) for EV financing. This partnership is aimed at providing financial support to drivers and fleet owners who wish to transition to EVs under Uber’s initiative.
By forging these partnerships, Uber intends to leverage the expertise, resources, and infrastructure of these companies to ensure the successful implementation of Uber Green in India. These collaborations cover various aspects, including fleet deployment, fleet management, charging infrastructure, and financing, enabling Uber to build a robust and sustainable ecosystem for its EV operations.
Words by Management
Andrew Macdonald, Senior Vice President of Mobility and Business Operations at Uber said India is an important country for the global company. He said, “India’s huge scale and electrification momentum makes the country a priority for Uber as we seek to meet our commitment to electrify every ride on our platform by 2040. Today, we are taking a major step toward that goal with the launch of Uber Green.”
He also said that this is the company’s way to combat climate change and pollution through sustainable mobility.
Uber India and South Asia President Prabhjeet Singh said going all-electric is a challenge and the economic burden of making the transition to EVs should not fall on drivers.
“With these industry-leading partnerships, we are matching commitment with action to help drivers go electric faster and supercharge sustainable transition in India’s ride-sharing industry,” he added.
The Target of Uber India
Uber has set ambitious goals to become a zero-emission mobility platform. The company aims to achieve this milestone in Europe and North America by 2030 and globally by 2040. By transitioning to electric vehicles (EVs), Uber aims to significantly reduce emissions and contribute to a more sustainable transportation ecosystem.
As part of its commitment, Uber has been actively increasing the number of electric vehicles available on its platform. In 2022, the company more than tripled the number of EVs on its platform compared to the previous year. This expansion provides riders with greater access to eco-friendly transportation options.